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HomeeCommerceBeCommerce: ‘Belgian ecommerce wants assist’

BeCommerce: ‘Belgian ecommerce wants assist’


Final yr, Belgian commerce affiliation BeCommerce launched a venture referred to as Ezyshop. A minimum of 2,140 corporations signed as much as obtain particular person teaching classes. Based on the group, Belgian retailers want additional assist and the federal government ought to assist.

Challenge Ezyshop

Ezyshop was launched final yr by BeCommerce, Bol.com and Mastercard to assist Belgian SME’s take their first steps on-line. Firms on the lookout for additional assist to professionalize their on-line retailer may apply. Many functions got here from companies that needed to shut their bodily shops throughout lockdowns.

A minimum of 13 p.c of the businesses that utilized function within the sector ‘Well being and Magnificence’ and 10 p.c function in ‘Meals and Drink’. “The web food- and drink sector has turn into extra well-liked for the reason that pandemic”, says Sofie Geeroms, managing director at BeCommerce.

‘Companies adopted shopper habits and tailored to it.’

“Shoppers purchased 55 p.c extra provisions on-line in 2021 than a yr earlier than. This yr, that’s anticipated to develop with 15 p.c extra. We predict it’s a good signal that new ecommerce companies know the wants of the market this nicely. They’ve adopted shopper habits and tailored to it. Even giant retailers do that, simply take a look at the brand new supply service of grocery store chain Delhaize.”

2,140 registrations for venture

Based on the founders, a complete of two,140 corporations have already signed up for the venture. Registration is feasible till the top of November this yr. Based on Geeroms, the nice curiosity exhibits that there’s a demand for professionalization.

‘In 2021, 5,985 new on-line shops had been launched in Belgium.’

Earlier analysis confirmed that 5,985 new on-line shops had been launched in Belgium in 2021. This can be a development of 13 p.c. The variety of Belgian gross sales companions on Bol.com has additionally greater than doubled in two years from 2,600 to five,400. “Entrepreneurs can at all times use an additional push, particularly after the extreme COVID-19 disaster and in these financially tough occasions”, says Oscar Hundman, director of ecommerce at Bol.com.

“We consider within the energy of collaboration. We see {that a} platform typically enhances different gross sales channels, similar to their very own on-line retailer or a bodily retailer. Ezyshop is due to this fact a significant venture and a pleasant addition to the recommendation and insights that we already share with entrepreneurs. The digitization of the retail sector is now not a plan for the distant future, however the actuality of at this time.”

Authorities should take accountability

“Small corporations wish to embrace ecommerce with open arms, however want that additional monetary assist to take the step. We now have to attend for the federal government to take up its accountability on this,” stated Geeroms.

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